Consumers spend time on Facebook than any other website on the planet. More than Google. More than Yahoo! It therefore follows that we should be engaging consumers by promoting our products and services on social media. It’s no secret that by engaging consumers through social media promotions, we can grow our social influence and reach,…
Social Media and the Law
Do You Have Legal Consent to Post Employee Photos on Company Websites or Social Media?
Do you have legal consent posting employee pictures on company websites or social media? Publishing employee photos without consent might be against the law. Read on for the reasons why. Smart companies take a holistic approach to their social media marketing efforts. With so much emphasis these days on harnessing employees to promote their employers…
BEWARE! How To Get Fired For LinkedIn Activities
Are you worried about somehow getting fired for LinkedIn activities? Do you have a LinkedIn profile? If so, do you update it regularly? Do you participate in LinkedIn Group discussions and publish posts on LinkedIn? Do you perform these activities because YOU want to, or because your employer wants you to? If you are an…
How Social Media Affects the Law
Social media is destroying the legal system. It is tearing at the fabric of our laws. Manipulating our fundamental rights. And eroding our justice system. In five years it will cause the downfall of society, trigger the apocalypse, and set forth a series of catastrophic events that will destroy our planet. Okay, maybe that was…
Can Confidentiality and Social Media Co-exist in the Workplace?
Confidentiality and social media. Two competing forces that are used and necessary in the workplace. Is there a perfect way to make them work together in harmony? By its definition, “social media” focuses on communication, spreading the word, engaging readers, sharing, creating discussion and/or gaining attention. And, humans have striven to perfect and master communication…
Social Media in the Workplace: 5 Reasons to Not Friend Co-Workers
Can you ever have too many “friends?” The answer is “yes,” if you indiscriminately accept and/or initiate friend requests with your co-workers and supervisors on your personal social media accounts. Companies too, should counsel managers and supervisors regarding some of the pitfalls in “friending” co-workers, and especially subordinates. Let’s take a closer look at social…