7 free and low-cost Pinterest graphics tools: Canva is the clear winner, and the other six each cover one job, quote cards, infographics or photo edits.

7 Free and Low-Cost Tools to Create Pinterest Graphics

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Utilizing Pinterest tools to easily create graphical pin images is the secret to success on Pinterest.

Online marketers understand the importance of having great visuals to post on their website, blog and social media channels.

However, there is a misconception that you need to have extensive talent in graphic design to create compelling, eye-catching graphics.

Just because you aren’t a PhotoShop wiz doesn’t mean you can’t be good at making graphics online for your business. And visuals are the key to success on Pinterest!

Important note: When creating graphics to use online, it is important to remember to use legal images that you have the rights to edit and/or use. That means you cannot just go to Google Images and swipe something that looks great. If you do not own the copyright to an image, do not share those images on your social networks.

Key Takeaways

✅ Design skill is optional. Every tool on this list gives you templates or an automatic layout. Most of your effort goes into the words and images, not the design.

✅ Only pin images you have the rights to use. Finding a photo in Google Images doesn’t give you the right to edit and share it. Start from your own photos or images you have permission to use.

✅ Quote pins are probably the quickest graphic you can make. Quozio formats your text into a finished image as soon as you press Go. QuotesCover lets you search for a quote by person or topic when you don’t have your own.

✅ Use an infographic tool when your pin carries data. Infogram lets you upload your data straight from an Excel sheet. Piktochart starts you from its template library or a blank canvas.

✅ Reach for a photo editor when you already have the image. PicMonkey is built for editing existing photos. Pixlr’s full editor gives you more control, but it asks for more photo-editing know-how.

I’ve road-tested each of these tools to find the best ones out there for time and resource strapped business owners.

Here are 7 of my favorite free and low-cost Pinterest tools to create blog graphics, quotes and to overlay text on photos:

1) The winner: Canva

The winner: Canva.com

Even though this list is in no particular order, Canva is by far the winner in this field of Pinterest tools. Canva is one of the easiest to use and best graphic design tools out there. With thousands of options and an incredibly easy user interface, Canva is my go-to tool when I need a graphic. Some of their templates cost $1, but most are free. It gives you the option to create presentations, blog and social media graphics, Facebook cover photos, and much more. If you’d rather compare it with other options first, this roundup of apps for creating social media graphics walks through the alternatives.

2) Quozio – “Ridiculously simple and fun to use”

Quozio

Quozio is ridiculously simple and fun to use. Go to www.quozio.com and enter your text (it doesn’t have to be a quote) then press “Go.” They will automatically format it, but if you don’t like what they give you, browse the other templates until you see one you like. Then, you can share to social networks, email the pin to yourself just keep it by saving it to your Quozio account. If you want to download the image, just right click on the image and select “Save image as.” Easy peasy! Need a line to start with? If your pins are aimed at a business audience, this collection of social media quotes for business is a good place to look.

3) QuotesCover – “Turns any ordinary saying texts into a beautiful typography art picture”

QuotesCover

Don’t have your own quote, or are you looking for a  great quote to share? QuotesCover has an option to search for quotes either by person or by topic. You can also insert your custom quote and turn it into a Facebook cover, Google+ cover, e-card, wallpaper or a print. QuotesCover is incredibly similar to the next tool on this list, Inspirably – undoubtedly created by the same people.

4) Infogram – “Create interactive infographics”

Infogram.com – “Create interactive infographics”

No tech savvy required – you just need the data and text that will go into the infographic. You have a choice of templates. If you have your data in an Excel sheet you can simply upload it. Can also be used to create charts for presentations and reports.

5) Piktochart– “Make information beautiful”

Piktochart

Piktochart claims to help you “get results in 3 easy steps.” You can choose from their template library or create your own using a blank canvas. Easy sharing to social media sites when finished. This is one of the most popular infographic tools on the web.

6) PicMonkey – “Photo editing made of win”

PicMonkey

PicMonkey is great for editing existing photos. You can also create graphics from scratch using their design templates. Hover over the “Design” button atop the home page, and PicMonkey shows you six blank canvas size options. Then you can go to town!

Pixlr

Pixlr offers several quality options for creating and editing photos.

Pixlr Editor – This is where you can create a new image from scratch or edit an existing image from your computer, URL or Facebook. While there are numerous options, this involves more tech know-how and could be frustrating for a photo-editing newbie.

Pixlr Express – Create a graphic using an existing image or your webcam. You can also use this feature to create a collage of images.

Pixlr O-Matic – The easiest, most user-friendly option. Use your webcam to snap a photo, or upload from your computer. You can also play with the O-Matic feature using a Pixlr image. This is where you can create invitations, cards and more using their free templates.

Pixlr also offers a mobile app for photo editing on the go.

Frequently Asked Questions About Pinterest Graphics Tools

What size should a Pinterest graphic be?

Pinterest’s own creative guidelines recommend a vertical 2:3 aspect ratio, or 1000 x 1500 pixels, because most people browse Pinterest on their phones. Pins with a larger aspect ratio may get cut off in the feed, so set your canvas to that size before you add any text.

Is there a free tool with ready-made Pinterest pin templates?

Yes. The Adobe Express free plan includes thousands of templates, and its Pinterest pin templates already use the 1000 x 1500 pixel size. You swap in your own text and photos, then download the finished pin.

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Can I use any image I find online in my pins?

No. Use only images you own or have the rights to edit and share. You can’t simply pull a photo from a Google Images search and pin it. For quote pins, credit the person who said the line.

How many of these tools do I actually need?

Probably one or two. Start with one template-based editor for everyday pins. Add a quote or infographic tool only when you publish those formats often enough to justify learning another interface.

Make Your First Pin This Week

Pick the one tool on this list that matches the graphic you make most often, whether that’s quote pins, infographics, or edited photos. Build a single pin at 1000 x 1500 pixels, using your own photo or one you have permission to use. Then save that design as a template, so your next pin starts from something you already like instead of a blank canvas.

A finished graphic is only part of a pin. It still needs a keyword-rich title, a description, a destination link, and a board. This step-by-step guide on how to post on Pinterest walks through each one, on desktop and mobile. And if Pinterest is one channel in a bigger marketing plan, grab the free preview of Neal Schaffer’s Digital Threads. The book shows small businesses how to bring search, email, and social together into one digital marketing strategy.

The 40 Digital Marketing Tools That I Recommend to All of My Clients
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Julia Campbell
Julia Campbell

Julia Campbell is an expert on Pinterest. Julia helps nonprofits raise money and connect with supporters using websites, email marketing, social media and other online tools. A social media specialist, she is the Principal and Founder of J Campbell Social Marketing, a boutique digital marketing firm in Beverly, MA. Julia has been featured on MarketWatch, Alltop, Salon, Social Media Today, Forbes and Business 2 Community.

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20 Comments

  1. Pinwords is a really basic tool, but it’s great if you want to quickly make an image from a quote and add it to your Pinterest account. Pinstamatic actually lets you create a whole bunch of items to add to your Pinterest boards including website snapshots, pins of Twitter profiles and Spotify tracks that you can pin.

  2. Pinwords is a really basic tool, but it’s great if you want to quickly make an image from a quote and add it to your Pinterest account. Pinstamatic actually lets you create a whole bunch of items to add to your Pinterest boards including website snapshots, pins of Twitter profiles and Spotify tracks that you can pin.

  3. Wonderful article! I think you should add Tonomatograph in this list. It’s a new and good platform.It’s also easy to use and you find here a lot of customizable graphics for Pinterest. [Link edited by admin]

  4. Wonderful article! I think you should add Tonomatograph in this list. It’s a new and good platform.It’s
    also easy to use and you find here a lot of customizable graphics for Pinterest. [Link deleted by admin]

  5. Wow, this is a lot of information in a row. I have used Pixlr and Picmonkey and trust me these are so easy to handle and very good. I edited some of my photos with pickmonkey and it was really amazing. But thanks for all the others I think I need to try a bit more and see how those works.

  6. I’m a bit late to the party it seems, but thank you for this article. No wonder it’s still changing fortunes a whole 18 months later!

  7. Awesome list Julia…I was exactly looking for something like this..thanks so much for this.

  8. I do use Pixlr.com for the long time. It’s really easy and nice. Thank you for the info about another useful web pages!

  9. This was fun, Julia. I tried creating one with Pinword and I think I love it. I’ve used some of the others too. A feel good mood on a Monday with a new toy to play with. :)

  10. Thank you for sharing! Great list, especially for someone just starting to develop their Pinterest presence.

  11. Thank you for this list and the information along with it. I would love to be invited to Canva! Warmly, Susan Daniels

Comments are closed.

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