Latest From the Blog

How to Tweet a Video the Right Way on Twitter
Once upon a time, social media was primarily a written forum. For instance, Twitter was mostly the 140 character limit, though there was an opportunity to…

Opt-In Email Marketing: What is It and How to Do It the Right Way (with 7 Examples)
Since almost all marketing campaigns and social media strategies are intrusive and just suddenly pop out of nowhere, opt-in email marketing puts your business in a…

How to Use Instagram Reels for Business: The Definitive Guide
Through constantly copying other social media platforms innovating, Instagram remains at the top of the social media marketing hierarchy because of its engaging features for creating…

YouTube Cards: What They Are and How to Best Leverage Them
A lot of businesses, not knowing better, will take that video that they finally got recorded and simply upload it to YouTube together with a title…

Why and How to Leverage Nano Influencers for Your Influencer Marketing
A few years ago we first heard of the term micro influencer. Now, a nano – influencer is considered all the rage. Are nano influencers the…

How to Find Out If An Instagram Influencer Has Fake Followers or Not
Have you ever wanted to work with Instagram influencers, but worry they might have a community of fake followers? Are you looking for a fake follower…

The 11 Types of Short-Form Video You Can Leverage TODAY
Social media marketing in general is a highly effective way to reach out to customers and build a brand community. However, this is an area that…

How to Calculate Engagement Rate in Social Media: The Definitive Guide
If you’re involved in social media marketing, you might have wondered if there is more than one way how to calculate engagement rate. In fact, you…




