6 Reasons Why Your Twitter Account May Be Restricted (Without Your Knowing It)

6 Reasons Why Your Twitter Account May Be Restricted (Without Your Knowing It)

Twitter is starting to slowly grow up.  Now that Fortune 500 companies are starting to recruit on Twitter and social networking sites like LinkedIn and search engines like Google and Bing are partnering with them, it was only a matter of time before Twitter took steps to root out spam as well as those who are using their real-time communication platform to broadcast instead of share.  And it fundamentally changes the way in which many in marketing will be using Twitter going forward.  If you haven’t searched for yourself or your company on it recently, you may want to confirm that your tweets are being shown in the search results.  If not, here are the reasons why your Twitter account may currently be temporarily “restricted” without your knowing it:

As a micro-blogging platform, why would you ever need to repeat yourself in your tweets?  You’d be surprised: you may want to introduce everyone to your company or product or blog and want to do so more than once.  For instance, I often retweeted a new blog post the day after I originally tweeted about it because not everyone may have caught it the first time.  Guy Kawasaki posted a famous blog post about this just three months ago entitled “How to Drive Traffic with Repeat Tweets.”  In this fantastic analytical article, Guy shows how repeating a tweet can get significant additional traffic.  The analysis is simple: not everyone is looking at Twitter all of the time, so by repeating your tweet you are increasing your chances of getting noticed.  Twitter thinks otherwise: Post repeat tweets or repeat links and your tweets will no longer show up in search results.  You won’t even notice that this has happened until you try searching for your own tweets.

HabitatUK comes to mind as the famous story of a company abusing the trending topics hashtags.  You shouldn’t either.  Every time you place a hashtag at the end of your tweet, be forewarned that Twitter is watching to ensure that you are properly classifying your tweet.  Don’t try to cheat the system to be found…otherwise you won’t be found anymore!

3) Sending automated tweets or replies

If you are using a 3rd party software application or service to send automated tweets or replies, beware, you are being watched!  If social media is about being authentic and transparent, it leaves no room for automation, no matter how bad you want to get the message out.  And if you are thinking of doing some guerilla marketing by sending out automated replies, your days are numbered…

4) Using bots or applications to post similar messages based on keywords

There are sophisticated services that allow you to post messages based on keywords that show up in the Twitter timeline.  As sophisticated and attractive as these services might be to some Internet marketers, Twitter is even more sophisticated at finding you!

5) Posting similar messages over multiple accounts

If you have multiple accounts and are trying to market or broadcast the same message from multiple angles, please stop.  If you don’t stop, you will be forced to stop!

If you don’t know what this looks like, check this out:

twitter account restricted same tweet multiple accounts

Image source

6) Aggressively following and un-following people

I am assuming that this is the reason why most people have their Twitter account restricted.  I don’t think an explanation is needed here, but Twitter has its limitations on how many people you can follow in a day.  In addition, if you “aggressively” unfollow people in order to follow more people, Twitter will restrict your account.  “Aggressively” is an abstract term, so as long as you are doing periodic follows and unfollows I assume you will not have any issues here.

The above 6 reasons why your account may be restricted aren’t issues that I made up: they actually come straight from the Twitter support article on Best Practices.  Twitter is definitely getting serious about the “quality” of Tweets, and if you aren’t equally serious, you will be removed from search results and lose the benefits of being able to use the real-time service.

The common point for all of the above is just to be “natural.”  If you use Twitter in a real and authentic way without over-relying on 3rd party applications or tools you should be O.K.  Should you use any programs to completely automate your activities, use with caution!

Have any of you faced these restrictions before?  Did your Tweets come up when you searched for your name? Please do comment below.

Looking for some Twitter marketing advice? Check out these posts!

Photo by Damir Spanic on Unsplash

Is your Twitter account restricted? Here's why it might be without your realizing - espcially if you use programs to completely automate your activities.
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Neal Schaffer
Neal Schaffer is a leading authority on helping businesses through their digital transformation of sales and marketing through consulting, training, and helping enterprises large and small develop and execute on social media marketing strategy, influencer marketing, and social selling initiatives. President of the social media agency PDCA Social, Neal also teaches digital media to executives at Rutgers University, the Irish Management Institute (Ireland), and the University of Jyvaskyla (Finland). Fluent in Japanese and Mandarin Chinese, Neal is a popular keynote speaker and has been invited to speak about digital media on four continents in a dozen countries. He is also the author of 3 books on social media, including Maximize Your Social (Wiley), and in late 2019 will publish his 4th book, The Business of Influence (HarperCollins), on educating the market on the why and how every business should leverage the potential of influencer marketing. Neal resides in Irvine, California but also frequently travels to Japan.
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18 Comments

  1. How to resolve these issues ?

    • The only way to resolve these issues on any social network is to contact their support team!!!

  2. It is totally messed up. I’m still trying to figure out what I did? I’ve contacted the help center and have changed my password at least five times.

  3. shanemcdonald.ie
    shanemcdonald.ie

    I’ve seen a lot of this, and most of what I see is from people who have unfollowed me, so therefore I am surmising that they aggressively unfollowed my @mrshanemcdonald account – I have chanced my account and it seems to be OK. It is weird that you would not be notified that you were restricted… like a heads up “stop what you are doing as we are restricting you for a few days” …etc

  4. Anyone know how long an account is temporarily restricted for. It says my account is locked and a code has been sent to the number associated to my account but thing is I don’t have that number anymore

    • Exile,
      I have the same problem as you!! Last night at 11 pm they blocked my account, temporarily restriction, i says…I have a fan account for 5 years and the number that I registered with..I don’t have it anymore.

      PLEASE if anyone knows how to help us, reply back and we can exchange via email.

      Many thanks.

      • I have the same situation with yours, if you do know how to open the account please help us, I have lost my phone and so was my number, my twitter account is now asking for verification but I dont have it anymore, what do I do?

    • I have the same problem right now, and seeing as Twitter Support is barely existent, i may not ever get my account back.

  5. Hi!
    My account is temporarily restricted. I didn’t do anything wrong. I have contacted twitter support many times but i did not got any answer or help . Now about two week my account is temporarily restricted. I dont know what can i do ! Someone can hel me ??

  6. My account is temporarily restricted and I didn’t do anything in the list above as well. I don’t think I did anything wrong at all actually. I can’t contact twitter support or send a forum because it says I need to log into my twitter account but I can’t because it says I need a log in verification code which they would send through my SMS number, and yes it is the right number. but I have not received anything and its been three days. If any one can help or knows how to get in contact with a REAL person from twitter. Please help and let me know. Thank you so much.

    • The same thing happened to me too
      Same exact thing
      I don’t even talk to people much on it and it got restricted
      When i try to get verification it said carrier not supported
      I’ve contacted them close to 1 week now and no response

    • Were you able to resolve the issue with your account? I am having the same issues right now

  7. My account was temporarily restricted too, I wasn’t even doing anything to get restricted! Do you know how long it will be temporarily restricted for?

  8. My account has been temporarily restricted. How can I restore it? Please help.

  9. How to get my account back from being restricted? Please help.

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