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Latest From the Blog
11 Things to Include in Your Influencer Media Kit – and How to Create One for Yourself
If you have been building your online presence for long enough, chances are that you have quite a following. People love your content, have fun sharing…
Facebook Ads Targeting: The 3 Options You Have And 8 Tips To Maximize Them
Social advertising is the new instrument of choice for marketers. Starting as a communication medium, global platforms like Facebook have evolved into a profitable marketplace. Hence,…
What is a Sphere of Influence and How to Leverage One for Business
Before we talk about what is a sphere of influence and why its critical for many in business, let me first give you a short history…
FTC Influencer Guidelines: What You Need to Know Today
One of the challenges we marketers face is legal compliance, and the influencer marketing industry is no different. One report suggests that FTC influencer guidelines are violated…
Technical SEO: The 15 Technical Aspects of Search Engine Optimization That You Need to Know
Keyword research, link building, meta titles and meta descriptions: these are the first things that come to mind when talking about SEO. Of course, they are…
15 LinkedIn Marketing Strategy Tips to Grow Your Business on LinkedIn
LinkedIn has come a long way from the days of being a job search site. Nowadays, it’s a good place to see and be seen, exchange…
How Much Should I Pay an Influencer? Testing Out 5 Instagram Influencer Pricing Calculators
Is influencer marketing pricing as easy as simply finding your influencer and using an Instagram influencer calculator to calculate how much you should pay them? If…
Twitter Hashtag Search: The Definitive Guide
As important as Twitter marketing may be, there’s no such thing as content that will automatically be seen by everyone. In fact, one of the weaknesses…
