Actionable advice for your digital / content / influencer / social media marketing.
Join 13,000+ smart professionals who receive my regular advice.
Latest From the Blog
SEO vs SEM: Key Differences and Which One You Should Focus On
The question of SEO vs SEM is a common one in digital marketing circles. But the truth of the matter is that the real question you…
15 Powerful LinkedIn Recommendation Examples That Stand Out
LinkedIn used to have a profile level meter that would recommend best practices to help you fully flesh out your profile. For those that remember it,…
The Only 3 Content Management Systems You Need to Know
Choosing the right content management system (CMS) is a game-changer for businesses looking to build an impactful online presence. Whether you’re a small business owner, an…
7 Things I Love Most about Adobe Express
Disclaimer: This blog post is sponsored by Adobe Express, but all opinions and experiences are 100% mine! As an Adobe Express Ambassador, I often get asked…
How to Format a Blog Post with SEO and LLMs in Mind
Formatting your blog post goes beyond just creating a visually appealing design. As AI-driven search engines increasingly influence how users find content, blog formatting must cater…
15 Reliable Ecommerce Hosting Providers (2026)
Finding the right ecommerce hosting solution is critical to the success of both smaller and larger stores. A reliable hosting provider ensures your business website works…
Ecommerce Analytics: Key Metrics, Top Tools, Case Studies and Best Practices
Having helped a number of ecommerce businesses as a Fractional CMO, I know firsthand how important it is to speak the language of Excel. What do…
How to Write the Perfect Blog Title: Proven Formulas and Expert Tips
Creating compelling blog titles is both an art and a science. Titles are your first opportunity to grab your target audience’s attention, entice them to click,…
