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Latest From the Blog
Definition of Customer Loyalty in Marketing
When it comes to marketing, it’s natural to think of customer acquisition. However, loyalty marketing revolves around customer retention. By catering for your existing customers and…
How to Use Emojis in Your Content Strategy to Improve Conversions
Do you want to use emojis in your content marketing strategy but don’t know how? Are you wondering how to use emojis in your digital marketing…
7 Tips and Tools to Create Perfect Social Media Posts
Many social media marketers manage and share social media posts across multiple social platforms. However, social media marketing is NO “one size fits all”. There are…
Are Blogs Still Relevant in 2026?
It’s the question on everyone’s lips… are blogs still relevant in 2026? Is it worth spending time and money on your company blog or creating a…
Hiring in China? How to Hire the Best Employees Using WeChat and Other Chinese Social Media
So you’re thinking of entering a new market and expanding your business and hiring in China. Starting a business in a new country is challenging. And…
10 Ways a Facebook Group Can Increase Lead Generation
Facebook Groups are a viable and potentially important way to cultivate digital marketing leads over time for your business. Open to all Facebook users, a Group…
5 Most Popular Platforms for Social Media Marketing in China
Changes in the top Chinese Social Media sites environment are as fast as the Chinese economy grows. And similarly unstable. Several years ago WeChat Channels and…
The Definitive Guide to Weibo Advertising
Weibo advertising will allow your business to tap into the 850 million users on Sina Weibo, one of China's largest social media platforms. Here's how: READ MORE >>
