Mike Gingerich is an expert on Lead Generation. A Facebook, Social Media, Online Marketing and Business Leader, Mike helps businesses improve lead capture, grow sales, and increase business effectiveness. Mike brings 10+ years building strategies for TabSite and other brands to increase awareness, sales, and maximize ROI in both B2B and B2C companies. His expertise is in developing and outlining effective online marketing and business strategies that deliver results, drive revenue, build healthy companies and yield positive ROI.
You might know how to retarget your customer on Facebook, but do you understand the best practices for Instagram retargeting? Among the top frustrations for online marketers is losing potential customers amidst the purchase funnel. The internet is undoubtedly a…
Facebook is not only the largest social media channel but also an excellent place to help you reach whatever business goals you might have. It allows business users to connect with their audience, regardless of location or time. Both B2B…
We all know that LinkedIn is the King of B2B social media, but isn’t it frustrating when, no matter what we do, we still can’t generate the sort of leads from LinkedIn that it seems are possible? You’re not alone:…
Facebook Groups are a viable and potentially important way to cultivate digital marketing leads over time for your business. Open to all Facebook users, a Group can focus on engaging a specific niche-focused private community which considerably increases the opportunities…
Facebook is a potentially highly valuable asset for marketing leads. They make it quite streamlined to build communities and provides marketers with the tools to track progress and improve their campaigns. These qualities make Facebook lead generation a must-consider digital…
Among the dozens of social networks, LinkedIn and Facebook are the most potent lead generation platforms. Compared to others, these two networks provide marketers with better tools and targeted markets for lead acquisition. LinkedIn LinkedIn, with more than 530 million…
More than three million businesses use Facebook ads. It’s one of the biggest digital advertising platforms with the best demographic features available anywhere in the world. One reason people use Facebook ads is because of its audience targeting features. They…
A quick Internet search brings up tons of articles on using social media to drive traffic to your website, and the strategies to get it done. While these may have some truth to them, to get the best result, they…
It’s changed! Facebook Ad text limit rule has changed!!! Facebook has had a rule which limited the amount of text in an image in a Facebook Ad to no more than 20%. Any image which exceeded that was automatically rejected…
Getting people to share your Facebook posts can be difficult, especially if you don’t have a large following. Even with minimal followers, some posts get shared more than others, mostly because the reader can relate to the story. Here are…