With over a billion users, the Facebook Audience Network is understandably popular with marketers who want to promote their content. But does this alone make it right for your business?
Discover how to boost the ROI of your content by using Facebook strategically to reach new audiences and engage them.
About Vinay Koshy
How to Make Social Media Content Your Growth Engine
Social selling has become something of a buzzword that helps fuel business growth, but it is much more than that. Rather, it is the process of relationship building as part of a sales process to find, connect with, understand, and nurture prospects and customers. In other words, by engaging in activities like sharing relevant content,…
The Best Ways to Master Social Media Content Marketing
Stand out from the crowd and noise by making data-driven decisions with social media content marketing to drive sales and engagement.
Discover five critical areas to master social media content marketing.
5 Powerful Social Media Visual Content Trends That Will Boost Your Marketing Results
As you are already aware visual content is an indispensable part of any social media marketing strategy. Discover how to use social media visual content to capture attention, engage your audience and convert them into customers.
How to Easily Humanize Your Brand with a Visual Content Calendar
The challenge of creating engagement on social media is that business owners tend to forget that social platforms are less engaging than people. According to Ascend2, most businesses find social media the most difficult channel to use and creating compelling content the most challenging of media tasks. That’s where a visual content calendar will become…
How to Create Video Content for Your Social Media Sales Funnel
Want to add video to your social media marketing plan? With more video content having been created in the last 30 days than the amount of television content created in the last thirty years, standing out with your video content is a challenge. But if done properly social media video can help achieve your business objectives.
Discover how to use video to support your social media sales funnel.
Seven Powerful Tips to Create Social Media Content Your Readers Love
In a world of overwhelming, instantaneous updates, how do you get your valuable social media content noticed? How can you create social media content that truly cuts through the social noise? There are hundreds of thousands of new social media posts added every second. Take today for instance. There have already been over 31 million…
Six Powerful Ways to Create Engaging Video Content for Social Media
Video content is becoming more and more important to social algorithms, which is why engaging video content, should be an important aspect of your content marketing strategy.
Consider this – the average person watches more than an hour and a half of online video content per day. So it makes sense to position yourself in front of these people in the one place they’re prone to visiting. Discover proven ways to create engaging video content for social media.
How to Create and Fill your Social Media Calendar for a Year (With Free Templates)
Do you want a better way to plan, organize, and publish your social media content? Discover how to create and fill your social media calendar for a year.
How to Improve Online Sales with Social Media Content
Who doesn’t want to increase sales?
To increase sales most people tend to look at conversion optimization techniques. However, the idea of using social media content to engage with customers and drive sales is often overlooked.
In this post, we discover how to improve online sales with social media content. We also look at how we can streamline the buying process for your customers on platforms that they enjoy using to engage with others in a social environment.
Nine Tools to Get the Best Results from Your Social Media Content Ideas
Kara Lauder, founder of the Kader Boot Co in Australia, got a major marketing and awareness boost when she was asked to feature her boots in the Oscar gifting suites. When coupled with social media content ideas like this, it worked a treat for her brand: In fact, her social media content and marketing has enabled…
Seven Types of Social Media Content to Create to Wow Your Fans
In an attempt to boost its social media presence as part of a cross-channel campaign, the Dollar Shave Club used humor to poke fun at its competitor, who claimed that its razors’ blades are so high quality you can use them for a month. The campaign featured humorous types of social media content like the…
How to Boost Sales with Social Media Storytelling
LinkedIn’s recent State of Sales Report for 2017 indicates that social media is changing sales and our expectations around how salespeople should conduct relationships with customers. For example, 94% of those surveyed said they go to social media platforms to gain insights about customers. We know that a large part of business centers around persuasion. Yet…