Nico Prins

Nico is the founder of Crunch Marketing, a SaaS link-building agency. The company works with enterprise SaaS clients, helping them scale lead generation globally across EMEA, APAC, and other regions.

Articles: 2
Comments: 2

SaaS Content Marketing Strategy: A 7-Step Process to Build Your Successful Plan

Content Marketing

Successful SaaS Content Marketing: A 7-Step Strategy Guide to Implement Today

In 2022, the US was home to 17,000 SaaS companies. Since then, more have joined the fray, making it even more challenging to stand out in an increasingly crowded market. Still, all hope isn’t lost. SaaS companies can still stand…

Content Marketing

How to Build a High ROI Content Marketing Funnel

Content marketing is virtually everywhere in modern digital marketing. Your email inbox is probably filled with countless email newsletters from different brands. This very piece you are reading is part of a content marketing funnel. Why are individuals, companies, and…

Neal Schaffer is an authority on helping innovative businesses digitally transform their sales and marketing. Founder of the digital marketing consultancy PDCA Social, Neal currently serves as a Fractional CMO to several companies. He also teaches at Rutgers Business School and the Irish Management Institute. Fluent in Japanese and Mandarin Chinese, Neal is a popular keynote speaker and has spoken on four continents in more than a dozen countries. He is also the author of 4 sales and marketing books, including Maximize Your Social (Wiley) and the recently published The Age of Influence (HarperCollins Leadership), a ground-breaking book redefining digital influence. Check out Neal’s Maximize Your Social Influence podcast for marketing inspiration.