Natalie Weber

Natalie Weber is an expert on Influencer Marketing. Natalie is chief 411 for Afluencer, a top social media influencer platform. Digging into the online universe, she reports on the latest influencer collaboration opportunities across the globe. If she's not creating fun content features for brands, you'll catch her producing social media videos for them too. She loves creating and she loves inspiring good vibes. Good energy and good coffee is how she rolls on the daily.

Articles: 5

7 Reasons Why Brands Fail with Influencer Marketing

Influencer Marketing

7 Reasons Why Brands Fail with Influencer Marketing

Why brands fail often with influencer marketing? Let me count the ways… You see, it all starts on a high note. All the enthusiasm around working with influencers pulls you in like a magnet. You’re sold onto the idea of…

Influencer Marketing

7 Benefits of Giving Free Products to Influencers

Here we are. Ambitious 21st Century marketers in a bustling marketplace of influencers. Eager to break the internet and hit record sales with a single Instagram post, YouTube video, or TikTok skit. All you need is a collab with a…

How Much to Pay an Influencer? Here's a Practical Guide.

Influencer Marketing

A Practical Guide on How to Reward Influencers

As far as new age media goes, influencers are the hottest “commodity” on the market. But how much to pay an influencer? There are many questions about their compensation. Perhaps because there’s still informal practice going on in the mix. …

How to Make Millions with Macro Influencers

Influencer Marketing

How to Make Millions with Macro Influencers

What happens when your brand partners with macro influencers, some of the most influential people in the world online? Millions happen. You reach millions of people. You make millions in sales. Well, at the very least, the door of opportunity…

Influencer Marketing

How to Make – or Break – Your Brand with Micro Influencer Marketing

Micro influencer marketing is all the rage – but do you really fully understand who they are and how they can make – or break – your brand? Let me speak from experience, because my job is to basically stalk…

social media keynote speaker neal schaffer

Neal Schaffer is an authority on helping innovative businesses digitally transform their sales and marketing. Founder of the digital marketing consultancy PDCA Social, Neal currently serves as a Fractional CMO to several companies. He also teaches at Rutgers Business School and the Irish Management Institute. Fluent in Japanese and Mandarin Chinese, Neal is a popular keynote speaker and has spoken on four continents in more than a dozen countries. He is also the author of 4 sales and marketing books, including Maximize Your Social (Wiley) and the recently published The Age of Influence (HarperCollins Leadership), a ground-breaking book redefining digital influence. Check out Neal’s Maximize Your Social Influence podcast for marketing inspiration.