Actionable advice for your digital / content / influencer / social media marketing.
Join 13,000+ smart professionals who receive my regular advice.
Latest From the Blog
10 Top Tips To Write Convincing Email Subject Lines That Get Opened
Email marketing is still one of the best ways to reach customers and convince them to buy from you. However, writing a good marketing email is…
17 Engaging Facebook Post Ideas for When You Have Nothing to Say
One of the major principles of social media marketing is that you need to post consistently. By doing this, you keep people interested in what you…
7 LinkedIn Background Photo Ideas To Inspire Your LinkedIn Profile
LinkedIn is a gold mine for some and a rickety ride for others. Well, there’s one thing about this professional networking platform. You can love it…
Brand Voice: 9 Tips on How to Create Your Own (with 7 Examples)
Do you ever feel like you’re speaking to a brick wall when you try to communicate with your customers? That’s because without a defined brand voice,…
The 6 Best Instagram Engagement Rate Calculators
No matter why you are on Instagram, at some point engagement becomes king. Individual members who don’t do advertising probably value engagement because it means that…
Twitter Lists: 11 Awesome Ways to Leverage Them for Marketing
No matter how much social media, in general, has changed, one thing has been the same for a long time: Twitter is an important source of…
13 Social Media Trends You Need to Understand in 2026
One of the great maxims of our culture is that nothing stays the same. Trends are a part of life, whether it’s fashion, communications, or even…
15 Definitive Facebook Marketing Tips for 2026
Facebook advertising is very competitive, especially in the era of people staying home most of the day. Now, even with stores reopened and most pandemic-era restrictions…
