When we become immune to a drug from overuse, doctors either increase the dosage or use an alternative. And in the case of advertising, branded content is that alternative. As our disdain for the endless conveyer belt of advertising infused…
70% of marketers agree that search engine optimization is significantly more effective than pay-per-click. Opposed to having advertisers pay a fee to get ad-clicks and buy visits to your site, SEO allows you to earn website visits and conversions organically.…
Social media is all about the content. But if you don’t do social media content creation right, you are bound to fail. What value are you providing? Marketers often question: Why is my engagement low? How do I better connect…
There might be a lot of talk about social media, viral marketing, growth hacking, and paid media advertising, but that doesn’t mean email marketing is becoming any less valuable. It’s still alive and kicking. Once you crack the code on…
Facebook is flooded with people! With 2.6 billion active users on Facebook, it is now a popular and the most used social media network. I am sure that a moment where you search for somebody on Facebook and can’t find…
If you want to engage in social media, you need to have a social media strategy. If you want to engage in social media to market your company, you need to have a social media marketing strategy in order to…