Unless you’re a B2B brand, there’s a good chance you are overlooking LinkedIn. For sure, there are opportunities to recruit new employees regardless of your industry or company type. LinkedIn started as a place to find opportunities. But this social…
Once upon a time, YouTube was primarily known as a source of amateur video. For instance, people showed off their pets and the latest teenage pranks. You could log onto YouTube and have a few good laughs before switching to…
As one of the oldest social networks still in existence, Twitter has a relatively storied history. As part of this history, Twitter has been a major source of news, thought leadership, and political wrangling. However, like its younger counterparts, Twitter…
LinkedIn continues to evolve at a fast pace with 722 million users – but is your professional LinkedIn profile still stuck in the past? I’ve blogged about LinkedIn profile tips as well as as well as how to update your…
Email marketing is not the sexiest kid on the digital marketing block by any means. While other marketers are telling you you need to be creating Instagram Reels or spending hours a day on Clubhouse, I’m here to tell you…
Isn’t it time that you update your LinkedIn Profile? Considering that LinkedIn profiles are the most viewed pages on LinkedIn, and your profile page really is every professional’s starting place to claim and create their own professional brand, you should…
Because influencer marketing is such a new medium, many of us aren’t quite sure how to go about it. While I and many other marketers have spilled a lot of ink on the more creative how-tos of influencer marketing, legalities…
If you’re reading this, you’re probably trying to figure out the best ways in how to network on LinkedIn. If you’re like most people, once you move beyond the generic “add connections” option that LinkedIn has, you might want to…
