Content marketing tactics like blogging work well right now. They can drive a lot of traffic and leads. But people’s content preferences are changing as they are consuming more video. Video is expected to account for 82% of all internet traffic by 2022. That’s why your content marketing ideas for new content should revolve around…
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Four Ecommerce Content Marketing Mistakes You Are Making
When running an ecommerce store, it’s important to diversify your traffic. Ads and influencer marketing offer a great starting point, but they can get expensive in the long run. A more affordable option is content marketing, but watch out for content marketing mistakes! If you’ve been using content marketing to run your ecommerce store, but…
How to Create Highly Shareable Images for Your Content Marketing
After you create your content you should spend an ample amount of time promoting it. When getting started with content marketing most people dedicate more time to creating and less time to promoting. But experienced marketers know the importance of content promotion. Some top marketers like Derek Halpern spend as much as 80% of their…
How to Amplify Your Content Marketing Promotion with Facebook Ads
When getting started with content marketing most people view it as a free method where you create content and drive traffic through search engines and social media shares. But there are also several affordable paid methods you can use to promote your content and drive more website traffic from social media. One such method is…
How to Promote a Webinar with Social Media
Webinars are one of the most powerful forms of content as they have a high conversion rate. Adobe found that their webinar landing pages converted to registrations at 51% and that 19% of webinar attendees converted by joining a demo they offered at the end. Learning how to promote your webinar will help you become…
How to Use Your Blog to Drive More Ecommerce Sales
While running an ecommerce store, one of the most important things you need is traffic. The more traffic you drive the more sales opportunities you create. A cheap way to drive traffic is a blog. Websites with blogs have 434% more indexed pages which helps to attract more traffic from search engines. Helpful content also gets…