Video is now a necessary part of every company’s marketing and growth strategy. Even so, many small businesses (SMBs) are unsure how to incorporate video or do not have the time and budget to bring ideas to life. So, how can small businesses use videos to stand out in the video era? In this article…
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9 Video Marketing SEO Tips to Skyrocket Your Mobile Marketing Efforts
Here are some video marketing SEO tips that will help you conquer the search engine. SEO (Search Engine Optimization) is an important part of your business’ livelihood online. With an increased emphasis on mobile search, it’s now more important than ever. Positioning your business for optimal mobile engagement can be achieved through a comprehensive digital…
The Art and Science of Creating Amazing Video Ads for Facebook
Have you thought about using video ads for facebook? We all know that creating videos for Facebook is one of the digital marketers’ regular tasks. Like anything that is imperative to your profession, you want to master it. If you do it right, you’ll start seeing significant results that impact the growth of your audience…
The Power of Customer Reviews in Marketing Videos
An effective customer review on a credible site can make or break your sales. It may sound harsh, but that’s the reality of today’s business playing field – online and offline. Consumers are itching for social proof of products and services more than ever and it’s a beneficial business exercise to prioritize and take advantage…
Six Hacks for Increasing Online Video Engagement
Have you ever watched a press conference surrounding any major event? One person stands at the podium while hundreds of journalists vie for their attention. Cameras flashing. Questions shouted. Arms flailing. This is every business’ dream, on social media these days. You will do anything to get the attention of your followers in a place…
How To Win This Holiday Season Online
For many small businesses, the holidays are more than just a time for decorations and music. To many businesses, the holiday season represents a significant chunk of their yearly sales revenue. Just how big of a chunk? According to the National Retail Foundation, 20%-40% of yearly sales for small and mid-size businesses come in the…