E-mail is an important tool for staying in touch with potential customers. By using a 3rd party email service provider, you’ll protect your precious domain name from being blackballed as spam. MailChimp is my favorite. This popular email provider specializes in working with small businesses. They have a freemium business model. With their free account, you…
About Amy Hall
How to Add an Email Subscription Facebook Sign Up Form
Having a website and social media accounts are both necessary to get your business noticed. To stay in touch with potential clients email blasts and newsletters are your best avenue of communication. You have a sign-up form on your website, but where else can you add your subscription form to stay in touch and generate…
How to Find New Customers with Social Media and Email
Every business needs new customers. Print and pay per click ads can be expensive and offer mediocre results. How can a small business find new customers and increase sales with email and social media fairly quickly and inexpensively? In this article, I outline 9 tips to find new customers and increase sales using social media…
The Future of Email Marketing: Facebook Messenger or Email?
As we all know Facebook is the largest social network in the US. So it’s only natural that marketers use it to spread the word about our business and generate leads. Facebook understands that marketers pay their salaries by using the amazing tools Facebook has given us. And they don’t want users to leave the…
Email Marketing vs Social Media – the Pros and Cons
There’s no doubt that social media has made a big splash in the world of marketing the past few years – and it’s a trend that shows no signs of slowing down. That said, however, is social media making email campaigns obsolete? It’s an interesting question that, at least among experts, produces a variety of…
How to Effectively Use Email Marketing in the Age of Social Media
When I think of the terms “email marketing” and “social media” it brings to mind the old song we all learned in elementary school about making new friends but keeping the old. Not only are both effective marketing tools but necessary to get the most from your marketing efforts. Combining the two creates a synergy…
How to Get Your Emails through Spam Filters
I answer a lot of questions about email and MailChimp. This week I got a question from a Facebook group I participate in, “Why are all my emails landing in the spam folder?” In other words, how to avoid spam filters in email marketing? An email campaign won’t work if your emails don’t make it…
How to Promote Your Blog Post Using Email and Social Media
You put hours into researching and writing your post, now how do you get it read? What are some ways to promote blog posts that we have spent so long writing? You probably already know this … promote your blog post on social media and email. First up, promote your blog via email. Send your…
Use Pinterest to Get More Email Subscribers
Pinterest profiles are great marketing tools. You get to share your content, build your brand’s credibility, and reach a new market that wouldn’t have been possible before. There there is something you need to know. When you pin something on your Pinterest boards, only a small percentage of your followers see it. This is why you need…
8 Ways to Use Facebook to Get More Email Subscribers
How can you make your social media marketing stronger and more effective? Integrate it with your email marketing. Here’s how you can do so with Facebook and email marketing. Combine Your Strategies I was a little surprised to learn this, mostly because I thought the percentages of current customers would be lower. According to DDB,…
Merge Social Media and Email for their Combined Benefits
Frequently I get the question, “Which should I use, email marketing or social media marketing?”. Most times I answer both. Let’s look at their differences, similarities and how you can combine both for even more benefit to your company and brand. The “buy in” Email marketing – When a person willingly gives you their email…
How to Build Your Email List from LinkedIn and Twitter
Getting sales via email works. According to McKinsey & Company, using Facebook to grow your email list in the past. In this article, I’ll tell you how to build your email list using LinkedIn and Twitter. Taking advantage of the contacts you make via social media is a great way to build an email list….
The Synergy of Email Marketing and Social Media Marketing
Many business owners treat email marketing and social media marketing as completely separate entities. In truth, they complement each another perfectly. When you use one to support the other, you’ll get synergy. Your marketing results will improve, you’ll get a rise in website visits and, ultimately, a more profitable bottom line. Find Your Audience To grow…
Use Email to Get More Social Media Followers
The number of social media followers you have can be an important measurement for business growth and success. To help you get more social media followers, check out these tips for using email marketing to build your social media following. Encourage Email Subscribers to Follow You on Social Media Perhaps the easiest – if not…
Using Facebook For Email Marketing
It’s imperative that one uses online marketing for their business. Whether you have a physical location or you’re completely virtual the success of your business maybe determined by your online marketing efforts. And specifically, email marketing is one of the more successful ways of marketing via online. Combine that with the largest social network, and…